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What are your potential customers thinking of your services?

Data Research from Paylab allows you to INCLUDE your questions into the salary questionnaire. That way you get market insight with structured demographic data of respondents with the option of focusing your survey on individual job positions, as well as hierarchy position levels.

Get acquainted with the product

Data Research

Data Research from Paylab is the ideal solution if you want to know in a short time, what people think.

Our methodology, as one of few on the market, enables you to evaluate the survey also on the basis of the salary data from respondents.

Usage of the survey:

  • Employee research
  • Brand awareness
  • Target group preferences
  • Attitudes, willingness, trends and moods of people
  • Testing business idea concepts and hypotheses
  • Data to support PR and marketing communication

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Comparable data from various countries

We collect data from online users in all covered countries. The questions are included into the salary questionnaire. Our data comes out structured and is easy to compare internationally.

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Analysis according to the salary range

In addition to standard demographic indicators, Data Research allows you to process outputs by respondents' level of pay, education, or job rankings.

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Pay per approved respondents

Every filled in questionnaire goes through a three-phase control and a following data clean up, while you pay only for the cleaned up data.

See your business through other people's eyes. Discuss with us which questions to ask potential customers to maximize your returns.

Contact us

How Data Research from Paylab works?

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    Choice of audience

    To make right decisions you need quality data. There are many ways how to gain data, we are offering you Data Research from Paylab which is a quick and effective way for collecting data.

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    Think about the questions

    Prepare 1-5 questions for your target group and decide, how many answers you are expecting in the target country. Make sure that the questions are understandable for ordinary people.

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    Focus your questions

    Decide about the audience. We can ask everybody, but also to focus only on your target group according to the gender, job category, county, education level, age group.

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    Managing the data research

    We will manage the collecting data. Your questions will become the part of the salary questionnaire on local salary survey according to the selected country.

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    Collecting data

    The time needed for collecting data depends on how many respondents and from which country you want to evaluate. The estimated time of the data research duration will be shown in our price list.

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    Results

    In the end we will prepare a Data Research report for you. A part of this report will be a data analysis showing answers according to gender, education level, region or age. Our methodology as one of a few on the market allows us to make result analysis also based on the salary range of the employees. We will be happy to prepare it for you by request.

Case study

Profesia days case study

Job fair Profesia days has been a success in Bratislava. At that time, the event allowed tens of thousands of visitors and hundreds of exhibitors to meet personally under one roof. It has become the established, largest and most sought-after event of its kind in Slovakia.

In the meantime, it has grown into a number of cities, and it also extends awareness of the event to other regions of Slovakia or even to Czech Republic.

The purpose of the short survey was to find out what the Profesia days is recognizable on a random sample of respondents.

Do you know the Profesia days event?

Profesia case study
  • Yes, I know and I have already taken part in it
  • yes, I know, but I did not participate in it
  • no
Sample: Respondents aged 25-34

How did the survey work?

For several weeks, the survey has become an integral part of the salary questionnaire as one of the steps that every user has had to fill in.

It consisted of 5 questions that linked to the content of the standard questionnaire and enabled the presentation to be presented in a natural way.

Sample of the research questions:

  • Which of the points would motivate you personally to visit the free job fair? Please select up to 3 options
  • Do you know the Profesia days event?
  • Are you planning to come to the job fair Profesia days Bratislava?

In all the above-mentioned questions we also analyzed the detailed demographics. We have read the data for these needs in simple but clear charts.

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Results

  • We've gained insight into the Profesia days brand awareness in Slovakia
  • We've learned about interest in attending the event
  • We have identified which of the individual parts of the program is most attractive to them
  • We have obtained the demographics of survey participants

The assumptions have been confirmed

  • The event is most widely recognised in western Slovakia.
  • Eastern Slovakia, which hosted the event in 2017 for the first time, is second on the list.
  • We have noticed the lowest rate of knowledge of the event in northern and central Slovakia and in the north of western Slovakia
  • In May, Profesia days will be held in Žilina for the first time, this creates opportunity to support the knowledge of this event on Platy.sk before the event itself, as well as further targeting and subsequent comparison once it is finished.

Who will be your contact person?

Miroslav Dravecky image
Miroslav Dravecký
Paylab product manager

Miro has managed the salary survey from 2007. Firstly in Slovakia, Czech Republic and Hungary, but later was that methodology spread to tho 20 European and African countries. Except of this huge project he was responsible for several products in Profesia spol. s r.o. company, from RecruitRank, HRclub to catalogue of position etc.

See your business through other people's eyes. Discuss with us which questions to ask potential customers to maximize your returns.

Contact me